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How Play Pet Brands Turns Sustainability Into Playtime

At Play Pet Brands, sustainability is built into every toy and bed we create. Our mission is simple: reduce environmental impact in meaningful ways while still delivering the fun, safe, and engaging products pets love. 

If you're looking for eco-friendly pet toys and sustainable dog beds, here's how we're making a difference.

Turning Plastic Bottles Into Pet Beds and Toys

P.L.A.Y. Vineyard Lounge Bed Collection - Cabernet Red with small black and white dog laying on its back near dining room table

One of the biggest ways we reduce waste is through our use of PlanetFill®, an innovative, soft filler made from 100% post-consumer recycled plastic bottles.

Since 2010, Play Pet Brands has recycled over 20 million plastic bottles, transforming everyday waste into cozy beds and durable toys your pets can cuddle, chew, and enjoy.

Paper That's Better for the Planet

In addition to PlanetFill®, we keep packaging to a minimum, and the packaging we use is a very special kind.

The tags on our products are made from paper that is certified safe by the Forest Stewardship Council. FSC is widely recognized as one of the most trusted forest certification systems in the world and is supported by leading environmental organizations. FSC certification promotes conservation, responsible management of resources, and support for communities near forests.

Eco-Friendly Dog Toys that Give Back

Sustainability goes beyond materials. Many of our collections are designed to support wildlife conservation efforts, with a portion of proceeds donated to trusted nonprofit partners.

Ocean Buddies

Dog holding Play’s Ocean Buddies Great White Gabe shark-shaped toy in its mouth in the living room

2% of every purchase supports Saving the Blue’s mission to protect and restore threatened marine species. 

Play Pet Brands has sponsored an acoustic receiver and shark tag for Saving the Blue’s Caribbean Reef Shark Project. These help track reef shark movements and collect data for conservation. Through this donation, we “adopted” a Caribbean Reef Shark, which our customers named Swim Shady.

Mini Big Five of Africa Elephant

P.L.A.Y. Big Five of Africa gray elephant mini plush toy on a wooden table with a blurred indoor background

2% of every toy purchase benefits Global Conservation Force (GCF), supporting wildlife conservation and the protection of endangered species worldwide.

Forest Friends Collection

P.L.A.Y. Forest Friends Collection - Robby the Raccoon Toy in between the paws of a multi-colored long haired pup smiling at the camera

2% of every toy purchased will benefit the International Fund for Animal Welfare (IFAW) to aid in their mission to reduce the commercial exploitation of animals, protect wildlife habitats, and assist animals in distress.

Playtime With Purpose

We believe pet products should do more than entertain; they should make a positive impact. From recycled materials to conservation partnerships, every purchase helps create a better future for pets, people, and the planet.

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